Sortd now has Email Tracking
We’ve just added the ability to track email opens to Sortd. Email tracking is great for timing your follow-ups on opportunities to improve your results, and for chasing up internal emails to make sure things get done! Here’s how it works…
When you compose or reply to an email, you’ll now notice an icon next to the Send button that looks like this:
Enabling / Disabling
To track emails you simply enable the Open Tracking feature (note: it will be on by default so you can turn it off for emails you don’t want to track).
Viewing the Open status of tracked emails
If you want to know which mails have been tracked you’ll see an icon in your Sent Items (and Inbox). If it’s gray the mail has been tracked but hasn’t been read.
As soon as a mail has been read, the icon will change to blue. It will update in real-time – no need to refresh.
Tracking status in the mail preview
You’ll also see the tracking icon in thread view (note that tracking works on a per message basis, so you can see which specific messages in the conversation have been read).
From here, if you click on the icon you’ll see more details, like how many times a particular message has been read, on what device, and in some cases the location of the recipient.
What about GDPR?
We would advise that you use your discretion with open tracking. If you are based in the EU, Sortd has an option for overriding tracking for EU-based recipients – if this setting is on, even if tracking is enabled – email sent to recipients based in the EU will not be tracked.
Please read this post on the Sortd Knowledge base to learn more about how Sortd deals with GDPR.
I haven’t used Sortd in a while, how can I try Email Tracking?
Email tracking is a premium feature in Sortd – it’s unlimited on either the Pro or Team plan. If you want to try it for free and you haven’t yet used your 14 day free trial of premium features, you will need to Upgrade. Read more about how to upgrade here – you’ll get a 14 day (no credit card required) free trial. If you have already used your premium trial please log a support ticket and we’ll try to arrange an extended trial for you.